ANIMATION AS A PHENOMENON OF RUSSIAN CULTURAL MEMORY: LINGUODIDACTIC ASPECTS

Abstract

Aim. Teaching of Russian as a foreign language is always connected with addressing to some deep layers of national and cultural consciousness, so it is necessary to substantiate the need for foreign students to form elements of Russian cultural memory, which undoubtedly increase the optimization of the educational process. Methodology. The article presents some results of theoretical understanding of such concepts as “national cultural memory”, “precedent text”, “reference to the precedent text”, “mnema”, “meme”. As the material for the analysis the precedent texts of Soviet and Russian cartoons were selected. Results. The paper outlines the possibilities of using the precedent texts of Soviet and Russian cartoons in the practice of teaching Russian as a foreign language and gives their theoretical justification and feasibility. Research implications. The article develops some of the ideas underlying the concept of national cultural memory (M. Halbwachs, J. Assmann, Yu. Lotman), considered as a special type of precedent text, as well as the theory of mnema (I. Ruzhitsky), i. e. a unit that function in communication as a reference to this precedent text. As an illustration of one of the possibilities of applying these ideas in practice a fragment of the currently being prepared for publication manual “Cartoons in Life and Life in Cartoons” is given.